The Quickest and Easiest Way to Get More Customers, This Month And Forever
AfriSEO offers experienced and effective pay-per-click management services so you can quickly and easily get more customers and more website visitors.
Leverage Google AdWords and Bing Ads to grow your reach and get your message in front of the people who are searching for the products or services you offer.
With AfriSEO, PPC isn’t a “pay it and forget it” kind of strategy. It requires constant updates, tests, and modifications to get the most out of your investment.
Are you getting the most value from your current AdWords campaign?
We offer the most experienced and trusted PPC consulting and campaign management, so your brand can be offered to interested customers the moment they start searching for the products and services you offer.
How AfriSEO can help grow your business with Pay Per Click advertising
PPC Keyword Research
Find and utilize the keywords that generate the most leads and the best return on investment (ROI). We will research your industry and your target customers' wants and needs to determine the most effective words for your campaign to target.
Optimizing your cost-per-click and bid positioning, for the highest financial gains, requires a perpetual cycle of expert testing and, implementation in competition with other advertisers. We will continually optimize your landing pages, the text of your ads, and track the performance to keep improving the quality of website traffic and increasing the number of new customers accordingly.
Discover new opportunities and minimize overspending by taking a closer look at your previous or current campaigns. AfriSEO will regularly audit your campaign’s performance in order to ensure that we’re making every penny count.
PPC Ad Copy & Design
You only have a few seconds to grab attention with AdWord copy, but you also have to think beyond the ad. Our writers and designers will create great ad copy and optimized landing pages to increase conversions.
Most of your site visitors are not ready to buy the first time they see your offer. Retargeting/Remarketing ads allow you to be in front of these already interested visitors again and again all across the web and bring them back to your product or service that they were interested in before. This helps you increase the ROI of your adspend.
Your PPC manager will provide a detailed analysis and report on how your campaign is performing. This consultation will cover elements such as the costs of individual keywords, conversions, cost per acquisition, ROI tracking, and more.
Why Do You Need an AdWords Management Company?
When you need web traffic and customers right now, and you don’t have the luxury of taking the time that an effective SEO campaign requires, PPC advertising is a powerful solution. AfriSEO Google AdWords consultants can help you:
- Attract more prospects, grow your online sales, and get your information in front of more people faster
- Streamline your current ad campaign to lower costs per click and increase click-throughs
- Effectively target specific neighborhoods and communities and/or open your business up to a global market
- Specify who receives your ads, based on everything from demographics to the times of day that they’re most likely to be searching for your products and services
- Control your ad spend by setting the budgets and other limitations
- Reach a mobile audience (mobile devices account for 53% of paid search clicks)
- Get more calls (69% of searchers on a mobile device will call a business straight from the Google search results)
- Get a suspended AdWords account back to good standing
Most importantly, this is an effective way to get noticed now. Some keyword terms for PPC and SEO are extremely competitive, and some companies have been working exclusively on their SEO for years to secure the top positions for those keywords. However, using our AdWords PPC consultants you can still position yourself above those companies and start maximizing your returns right away.
How Do AdWords Management Services Work?
Simply throwing money at a range of related keywords isn’t the answer. When you work with AfriSEO, you will be assigned a dedicated account manager who understands how to target specific ad groups and segment campaigns in a way that maximizes your cost-to-conversion ratio.
At AfriSEO, your PPC strategy starts with an audit of your current campaign if any, and a detailed analysis of your website and industry.
Next, we will find the right keyword phrases to start your campaign. We carefully balance the highly competitive terms with long-tail keywords that are less expensive, but still attract some valuable customers looking for your specific solutions.
Choosing the right keywords and the bidding for the most effective positions is more important than ever for effective marketing. As Google continues to refine their search engine results pages, your opportunities to convert new customers constantly evolve in lock step.
For example, not too long ago Google placed a few paid results at the top of the search engine results page, and then you could find a longer list of ads down the right-hand side of the page. Google has since removed those side ads while increasing the number of ads it shows at the top of the results.
Of course, just seeing your ad isn’t enough. Your potential customer will need a compelling reason to click on your ad and visit your site. Great ad copy and design will convince your prospect to click through to your site.
We can create and design the ad text and optimized landing pages that will contribute to a higher Quality Score and give your potential customers a reason to choose you over the competition. We’ll also make sure that call and conversion tracking tools are in place to monitor and measure the success of the campaign.
Pay Per Click Management Pricing
Every campaign is different and there are countless variables that can impact your strategy, which means there’s no such things as a “one-size-fits-all” PPC campaign.
Everything from the keyword volume to your monthly spend could change the pricing structure, so contact us today and we’ll be happy to discuss your options.
Our Key Services
It's one thing to get targeted visitors to your website, but it's a whole other thing to get them to become a lead or a customer. We help your website turn visitors into leads and sales.
Social Media Marketing
Social media is where most of everyone's attention is. If you want to find and engage with more customers and do it now, social media is a great option. We'll help you sort through what's best for your business.
Google search optimisation
Do you want your website to be found in the Google or other search engines? Do you want a consistent, long-term stream of visitors to your website? SEO is a great solution. We happen to be really good at SEO too.
A crucial part of online marketing today is creating content that educates, solves problems, and shows your expertise. If you are not using content in this manner you will fall behind.
Want a fresh, functional, and mobile-ready website that will help you reach all of your online marketing goals? We can help with that. Turn your website into a machine that works for you, not against you.
Pay per Click (PPC)
Searches for your target keywords are happening everyday. It can take time to rank organically via SEO. In the meantime, use PPC to get in front of your target audience within a few days.